Atento introduces the Virtual Hub: the first management center for working-from-home CX agents

Atento introduces the Virtual Hub: the first management center for working-from-home CX agents

  • The hub aims at increasing operating efficiency and control for CX remote workers and will provide greater reach when connecting with other offices everywhere.
  • Atento’s Virtual Hub counts on strict security protocols, both physical and virtual.

NEW YORK, May 26, 2021 – Atento S.A. (NYSE: ATTO, “Atento” or the “Company”), one of the five largest providers of customer relationship and business process outsourcing (CRM/BPO) services worldwide based on revenues, and leader in Latin America, announces the launch of its Virtual Hub, the first command center aimed at optimizing operations in telecommuting models. During the first stage and employing state-of-the-art technology, the hub will allow for the management of more than eighty thousand working-at-home agents (WAHA) supporting companies across several industries.

The Virtual Hub was designed to respond to new customer demands as an add-on solution for the Atento@Home solution. This remote working model allowed Atento to switch over half of its workforce to telecommute during the pandemic, guaranteeing the continuity of operations in a flexible and agile way. As a result, the remote model has boosted productivity to 75.3%, up by 1.3 percentage points compared to January 2020, raising at the same time the employees’ satisfaction levels.

“Atento Virtual Hub is another step we are taking into transforming CX. Our clients will now have a single centralized point where they will be able to manage all remote operations of the team as a whole, from agent recruiting and training to campaign development, everything under strict security protocols managed on an agile way with a global approach”, said Carlos López-Abadía, Atento’s CEO.


The solution, which is based on cloud technology, offers high flexibility, is not limited to a specific location and can be adapted to the client’s operational needs in minimal time. In addition, any company, regardless of the sector, can have a hub directly connected with offices worldwide, thus achieving global operational management.
Agent recruitment and hiring processes, for example, will be fully coordinated online from the virtual hub location through advanced technology and real-time operational management that includes supervision, monitoring, and reporting for the various campaigns.


Prioritizing safety
Cybersecurity has become a high priority for businesses, and even more critical with the remote work model, as data breaches from cyberattacks can cause significant damages to businesses. This aspect is one of the biggest concerns for security managers at companies, who see external attacks, malware and accidental email information leaks as the principal vulnerabilities to be reinforced in any organization.


With this in mind, Atento’s Virtual Hub will have biometric recognition, two-factor authentication, secure connection via VPN, information security controls, among other protocols, to guarantee data protection. In addition to virtual security, the hub will feature high levels and physical security protocols such as facial recognition for entrance and operational alarm screens.


Atento’s Virtual Hub was launched during a face-to-face and virtual corporate event, which included managers and customers from several countries. In the event, the Company revealed that Mexico was chosen as the first country to offer this new management model.

About Atento

Atento is the largest provider of customer relationship management and business process outsourcing (“CRM BPO”) services in Latin America, and among the top five providers globally. Atento is also a leading provider of nearshoring CRM BPO services to companies that carry out their activities in the United States. Since 1999, the company has developed its business model in 13 countries where it employs approximately 139,800 people. Atento has over 400 clients to whom it offers a wide range of CRM BPO services through multiple channels. Atento’s clients are mostly leading multinational corporations in sectors such as telecommunications, banking and financial services, health, retail and public administrations, among others. Atento’s shares trade under the symbol ATTO on the New York Stock Exchange (NYSE). In 2019, Atento was named one of the World’s 25 Best Multinational Workplaces and one of the Best Multinationals to Work for in Latin America by Great Place to Work®. Also, in 2021 Everest named Atento as a star performer Gartner named the company as a leader in the 2021 Gartner Magic Quadrant. For more information visit www.atento.com

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